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SaaS Archives - Clustaar Chatbot Platform

They didn’t put a chatbot on their website and this is what happened!

By | Chatbot, Clustaar, Customer Support, Saas | No Comments

Chatbot’s on company websites have become a social norm. But what about companies that don’t have a bot? What does that mean for them? Let’s take a look.  Chatbots have become the new rage in today’s online marketplace. All businesses are trying to move fast to adapt to new technology. Do chatbots really work? Do they really improve business? Or is it all just hype? Many companies were quick to join the chatbot wave while others remained skeptical and waited for results. The ‘wait and watch’ approach is almost always effective. It is a patient strategy for a business of any size. Unfortunately, customers today have a short supply of patience. Acknowledging this could make all the difference to your business. In today’s competitive world amid the digital competition, it is easy to lose customers and risk lower profits without adapting. This can penultimately result in business failure. The best…

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Web Summit One Year Later: What We’ve Learned

By | Chatbot, Clustaar, Customer Support, Saas | No Comments

Clustaar, a customer support automation platform will be exhibiting at the Web Summit for the third consecutive year. The platform launched last March and now has 1,800 accounts from nearly 85 countries. In the past year, we have invested resources in selling the product and in customer success organization. Many of our clients are anchor clients that have shared key insights with us which allowed us to get key chatbot and automation insights. As we prepare for Web Summit 2018, the largest startup & tech convention in Europe, we would like to take this opportunity to share what we have learned during this past year, and how we see the future of customer support automation. Customer Support Needs Automation Through speaking with potential clients, startups, and investors, at conferences along the way, we have narrowed down our core business use-case. Our conclusion is this: There are two types of convincing use…

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4 Ways FAQ Automation with Chatbots Can Save Your Users’ Hairlines

By | Chatbot, Clustaar, Customer Support, Saas | No Comments

Congratulations! You’ve accomplished your goal of creating a great piece of software capable of addressing lots of issues for end users. So why don’t you see higher utilization of your product? Your software team thought of everything as they slaved away to meet every deadline set for them. What could be the problem? Let’s see. When’s the last time you looked at your FAQ page? Yeah, your FAQ. The thing users rely on when they need to see if your product’s compatible with their system or if it’s capable of making all the necessary connections to their data sources. Outdated and Unhelpful If there’s been at least one administration change at the federal level since the last time your FAQ was updated, the chances are that’s a big part of your problem. Think about how much has changed in technology just in the last year alone. How helpful can your…

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9 Myths About Chatbots for SaaS

By | Chatbot, Clustaar, Customer Support, Saas | No Comments

Are you taking advantage of chatbot technology to the fullest? Probably not. Chatbots are creating a buzz in the SaaS world and beyond. Let’s debunk the multitude of chatbot myths and learn how bots can help you maximize efficiency. Software as a Service (SaaS) is a high engagement affair with its users. With the rise in popularity of communication services such as Facebook Messenger, LiveChat, Whatsapp, and others, it has changed the way consumers interact, both in their personal and professional lives. Chatbots are far from new players in the customer service game. The first chatbot was Eliza in 1966 which was a natural language processing program. But with recent advances in artificial intelligence, the abilities of a chatbot has increased exponentially. The updated features available with modern bots include natural language processing capabilities and a built-in algorithm that allows the chatbot to learn from patterns and build upon their…

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Why Small and Medium SaaS Companies Should Automate Their User Support

By | Chatbot, Clustaar, Customer Support, Saas | No Comments

Why Small and Medium SaaS Companies Should Automate Their User Support The tech community has seen Software as a Service (SaaS) market grow from a niche to a full-fledged market segment. This subset of the Cloud Services market experiences a 20% yearly growth powered by category-killers like Salesforce. The overall market size is expected to double, reaching $75 billion in 2020. The SaaS segment’s growth is primarily driven by small and medium-size companies attracted to the user-friendly interface, affordability, easy setup & training costs associated with SaaS technology. However dynamic the SaaS segment is, it is over saturated and increasingly competitive, with numerous sub-segments dominated by large incumbents (Salesforce, Dropbox). The environment is harsh for smaller SaaS vendors, and far more difficult to get their message across and to recruit new customers. One key element to growth survival is to get a product-market fit position, and then, create an amazing…

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